Apnamart
Engagement Time
3 Months
Apna Mart is an Indian quick commerce company that uses a franchise-led omni-channel model.
The company has raised about $40 million in funding, with its March 2025 Series B round valuing it at approximately $87 million.
They came to us with the objective of reducing their POS's billing time by 70%.
Jobs To Be Done:
Heuristic Evaluation
User Journey Mapping
Wire-framing
UI Design
My Role
Project Lead
Team Size
2 UX + 1 UI Designer
Outcomes
Increased consistency across internal systems
Optimised discovery across 15,000 SKUs
Want to go behind the scenes?
(gotta respect the NDA my liege)
See other work
Royal Enfield
Contributed and led several modules over the span of 2 years namely: RE App, RE Website, Rentals & Tours, and K-Dash.
NueGo
Redesigned the main booking journey along with several other key modules of the website and mobile app